Lee Johnson

• NVQ Level III in Business Implementation & Accounts
• Google Analytics Qualification (personal) | 2020
• Google PPC Qualification (Personal) | 2020

• Languages: HTML, CSS, PHP, YAML, JS, JSON.
• Software: Screaming Frog, MOZ Tools, Hitwise, Google Analytics, Ahrefs, Hotjar, Google Analytics, Data Centurion, Google Tag, Omniture Sitecatalyst, Google Adwords, Answer the Public

Founder

Feb 2020 - Current

DataCenturion.io

• Built a self-managed, privacy-focused web analytics platform that is cookie-less & does not fingerprint users but abides by GDPR.
• Designed & implemented a successful email marketing campaign that increased clients to the platform.

Founder

June 2020 - Current

LJ.Digital

• A strategy planning & implementation consultant.
• Built & operated a large-scale data & analytics infrastructure.

Technical SEO Executive

Aug 2019 - June 2020

Bespoke Digital - Preston

• Investigated introducing a client into the China market via digital marketing in order to open new client sales opportunities.
• Management of the whole project from start to finish, inc. sourcing off the translator, development, & deployment of the site, which included a wide range of research into the market & how best to develop a means to gain traction in the overseas sector.
• Gained & attracted qualified prospects & achieved increase in sales internationally by 56% in 8 months.

Inbound Marketing Manager

Feb 2018 - May 2019

Horizon Creative Media Ltd - Lancaster

• Support the broader SEO function by conducting activities inc. keyword research, on-page SEO, link building, content, social media campaigns, audits & A2B testing. Secured new business by sealing contracts with potential clients.
• Measured, reported & strategised metrics to support opportunities related to the performance of marketing campaigns.

SEO Manager / Product Manager

May 2014 - March 2016

WUKmedia - Lancaster

• Analysed behavioural web analytics data to deliver insights, identify gaps in tracking & suggest recommendations.
• Empowered staff to be passionate about digital marketing to deliver success for all the client base on a long term basis.

Digital Marketing Manager

March 2013 - Feb 2014

Priority Search Ltd - Blackpool

• Launched over 80 Google optimised websites to be leased for small SME's within the UK within 2 months.
• Orchestrated the setup of the business strategy to capture & retain new clients.

Owner / Technical SEO Strategic Director

May 2011 - Feb 2013

Hit Your Market Ltd - Morecambe

• Launched over 80 Google optimised websites to be leased for small SME's within the UK within 2 months.
• Orchestrated the setup of the business strategy to capture & retain new clients.

UK SEO Manager

Sept 07 - Oct 2010

British Telecom - Lancaster

• Increased traffic from 1.3 million visitors per month to over 10 million in 16 months.
• Oversaw 134 vertical trade specific business directories (SEO/promotion, project manage the design & up-keep).
• Designed & Project managed the development & integration of an SEO analyser for in-house client website CMS.
• Setup & Manage a SEO team, train & educate regarding SEO techniques to all staff via in-house training across 5 offices.